16 Articles worth reading… (Spotted: Weeks 1-2, 2011)
This edition’s collection of links includes posts related to: Intranets, UX, Web design and web development, web strategy and web tactics, Analysis and eye tracking.
Beantin Webbkommunikation is James Royal-Lawson+46735931654, Stockholm-based digital strategist and web managerwebbkonsult, webbrådgivare
On this blog you can find articles that cover web strategy webbstrategi, intranets intranät, trends (often with a Swedish twist), analytics, and running an effective web presence. An alternative webmaster webbmaster central.
This edition’s collection of links includes posts related to: Intranets, UX, Web design and web development, web strategy and web tactics, Analysis and eye tracking.
A few years ago I wrote about how screen sizes were getting getting smaller, and this is proving to be the case. Tablets, Android devices/iPhones, iPads - the number of horizontal rows (in landscape mode) is really getting squeezed.
Perhaps it’s not SharePoint thats rubbish, but the way it was implemented in your organisation?
You get the chance to start from scratch - how would you build your company’s IT organisation? Throw IT into the cloud! A provocative but insightful article.
Last month the Global Intranet Trends report for this year was released. An executive summary and a some sample pages are included.
And once you’ve read the sample report from the Global Intranet Trends, why not compare and contrast its findings with these 10 predictions for 2011 from the Internet Benchmark Forum.
Carolyn gives a few quick tips on how you can build a better intranet and then finishes off the post with a fine list of Intranet Twitter people.
It’s a people centric world, individuals are catching up quicker than businesses. Employees are circumnavigating policies and restrictions in the way they work in order to get the job done. Michael gives some suggestions of how you can act from both customer and employee perspectives.
Kristian’s excellent series of posts continues with a look at how his organisation gathers and acts upon the search statistics that they gather on their intranet.
Insights into how the intranet and collaboration works at IBM. With over 400,000 employees IBM is like a small country. The sheer volume of content has forced IBM to embrace employee generated content and curation.
Selling web standards is no easy task. Clients need sites that are effective, but it’s our job as web professionals to bake web standards into our work - the client doesn’t really need to know the dirty details, just how (more) effective their website is.
A wiki filled with examples of user interfaces (web sites) that are designed to trick people. Forget Wikileaks, this is the naming and shaming you should be reading. Educating and enlightening.
Google Preview has the potential to make quite an impact in how people decide to click on a result in SERPs. Just now I suspect previews are not widely seen - but it’s wise to put a bit of thought into how your pages look in it - and an important web management task to check your preview thumbnails.
For anyone managing a website, you should read this FAQ. It pretty much explains everything you need to know about how Google collects, generates and uses the preview thumbnails. Many sites will need some tweaking - and right now i’m not talking about design tweaks, but under the hood stuff.
The PNG image format has become the de facto standard in web design. This is probably the best guide and explanation i’ve read about PNG.
Pseudo-classes? Child-selectors? Descendant Combinator? Ever struggled to remember what all these odd sounding CSS terms mean? well now you’ve got an easy to read reference to help you out.
There are numerous aspects and angles to managing an effective web site and web presence. In this post Dan details some example scenarios and describes some possible solutions.
A well researched and well written blog post by Andreas. My dumb-ass executive summary: Storytelling is da shit.
Johan drums a similar drum sometimes in his posts, but it’s a drum that’s worth beating. He has my permission to keep writing this kind of blog post until the majority of companies have heeded his advice.
As I highlighted in my blog post almost a year ago, the world-wide distribution of smartphone usage and Mobile OS usage is not uniform. The picture in India and Asia is vastly different to North America and Europe. It’s not all iPhone and Android y’know.
And finally… More “Will it eye track” fun from the Acuity ETS blog. This time they show off some eye tracking data gathered from abseiling down a hotel. Pointless fun - well, almost pointless - it was for charity…
There’s an announcement. Twitter is alive with tweets proclaiming this wonderful new feature. It’s going to be massive. The next big thing. Bloggers have already implemented it on their Wordpress sites. The social media sites have too. Few days later an iPhone app appears. It gets thousands of downloads from the app store.
You have a meeting and talk about how wonderful it would be to do the same. You all agree. You get the responsibility to investigate the possibility further. A week later you’ve gathered enough background information to make a decent presentation to use in your work to get internal buy-in from key stakeholders. two months later, after 8 meetings with the stakeholders plus a telephone conference with the IT department and their preferred supplier, you get the go-ahead to produce a specification.
This year’s budget has already been blown by the marketing department on a flash-based campaign that received no visitors, so when the quote comes back from your IT department’s preferred supplier telling you how much this new feature is going to cost to implement in your WCMS, you realise that it’s going to have to wait until January.
January comes, the proposal gets accepted, work gets underway. Of course the work run over budget and behind schedule. This means that you missed that month’s maintenance slot. The next available slot when IT can fit it in is the next-but-one maintenance window as the activities planned for the next one are critical ones that IT say can’t be mixed with other, “non-essential”, work.
10 months later the feature has finally made the light of day. Of course by this point, the bloggers and various other social media news sites are on their third iteraton, and have implemented a whole load of other features and adjustments that enhance their visitor’s experience.
A tall story? or does your neck ache from nodding in agreement?
Take the launch of Google Buzz. Within a matter of days, Mashable had implemented a Buzz Button of their own. They’re a company of 30 or so employees, and a have a website that gets over 20 million page views a month. Yet they have kept their web presence fluid enough so they can react and adapt their tactics at a pace that fits today’s real-time web.
Your organisation needs to leave the website redesign cycle behind it and adopt a solid web strategy that then gives you the opportunity to measure, and then adjust your tactics. Your web presence doesn’t stop and wait for you to go through a full website redesign and rebuild. Don’t let yourself get stuck - but It’s not a Las Vegas casino you can knock-down and start again from scratch. It’s closer to a living person. You need to be its personal coach, doctor & surgeon.