Why do so many redesigned web sites still fail to follow web standards and best practice? A refresh or relaunch should be the ideal opportunity to right wrongs and make your site more accessible, usable & successful.
Here’s my best guess as to why web standards and best practice are so commonly ignored:
- Poor project management
- Lack of developer knowledge
- Lack of early communication between client, design agencies and production agencies
Sure, there are plenty more out-of-the-box reasons as to why a project can fail or fail to pick up on things – but I’m starting to take the opinion that a web project manager should be sufficiently capable to pick up on a whole range of standard issues and best practices to make sure that they are included. If they aren’t, then i would hope they have the skill and the wherewithal to bring that skill on board.